At Aisle Be Damned, we use humor to unpack marketing myths, consumer behavior and AI myths & misdemeanors.
Cheeves, our fictional robot, is exempt.
Our team consists of a one-woman wrecking crew that has gone through menopause, has her MBA and a Master's in Communication. She has something to rant about daily, so don't judge!
One book that helped shape our perspective is The Servant as Leader by Robert Greenleaf. Its ideas about service and leadership continue to influence how we look at consumer behavior.
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